Growth, Research, Strategy, and Design for enterprise products and systems.

See Use Cases

Open to new work opportunities

15 Y.

Experience

100+

Projects Completed

1,000,000+

Happy Users

About Me

Senior UX Designer and Principal Product Designer with deep experience leading research-driven, end-to-end experience design that enables user adoption, operational efficiency, and business growth across enterprise and financial services platforms.


Proven at human-centered discovery, journey mapping, and future-state experience design, translating qualitative and quantitative research into clear experience strategies, service blueprints, and product decisions. Trusted partner to product, engineering, and business leaders in regulated, data-intensive environments where clarity, coherence, and scale matter.

User Experience Design & Research

As a UX designer and research-driven practitioner, I focus on creating meaningful, intuitive, and enjoyable experiences across complex digital products and services. My work begins with developing a deep understanding of user needs, behaviors, motivations, and constraints through qualitative and quantitative research.

I translate insights into clear experience strategies, user flows, information architecture, wireframes, and interactive prototypes, validating concepts through testing and iteration. By continuously refining designs based on feedback, data, and accessibility standards, I ensure experiences are not only functional, but usable, inclusive, and satisfying. My goal is to bridge user needs and business objectives by delivering products that are both user-centered and operationally effective.

UX Strategy & Business Growth

As a UX strategist, I use experience design as a growth lever, directly linking user behavior to business outcomes such as adoption, engagement, efficiency, and retention. I bridge business goals and user needs by defining experience strategies that remove friction, accelerate time-to-value, and enable users to do more, faster.

My work combines user research, market and competitive analysis, and business metrics to identify where experience improvements can unlock growth opportunities. I define target audiences, map current-state friction and future-state journeys, and establish UX visions and roadmaps designed to increase product usage, reduce drop-off, and support scalable growth.

By grounding UX decisions in both user insight and performance data, I help organizations make informed choices about product direction, feature prioritization, and long-term UX investment, ensuring that experience improvements translate into measurable business impact—not just better interfaces.

Case Studies

See Case Studies

Enterprise Clients

These are some of the organizations that have benefitted from my experience in UX Design and Product Management.

Bank of America

NFL

IHS Markit

MSNBC

Western Union

ZettaLabs

Fluree

Avaya

CU Boulder

Morgan Stanley

U.S. Army

U.S. Department

of Labor

Time Warner

Wells Fargo

DCP Midstream

Barclays

Credit Suisse

National

Renewable

Energy Lab

etta

21

Labs

Testimonials

Timy Gonzalez

Copyright © 2025 Timy Gonzalez

Address

Mooresville, NC, USA

My Email

timygonzalez@gmail.com

Call Me Now

704-402-4401